Social media, sorted for small businesses
Straight answers for business owners who'd rather be doing the work than posting about it. What to post, how often, what it costs, and how to get customers from Facebook and Instagram.
How Often Should a Small Business Post on Facebook and Instagram?
Most small businesses should post three to five times a week on Facebook and Instagram. Here's what the data says, and the minimum that still works.
How Much Does a Social Media Manager Cost in South Africa?
Freelancers typically charge R2,000 to R8,000 a month, small agencies R5,000 to R20,000, and an in-house manager earns about R13,800 a month.
Real Photos or AI Images: Which Works Better for Small Business Social Media?
For most small businesses, your own photos work better than AI images because they prove the work is real. Here's when AI images make sense.
How Tradespeople Get Jobs From Facebook
Set up your Page properly, post real jobs every week, show up in local groups and reply fast. No ad budget needed.
Can AI Run My Social Media? What It Can and Can’t Do
AI can write captions, suggest ideas and post on a schedule. It can't take photos of your work or know your news. Here's the setup that works.